RECOMMENDED RESOURCES
I have used many tools over the years, I have also taken many courses and read many booked. Every single item on this page, I have used or still use. If I am not using, it's because my needs and circumstances changed. Whilst I share these tools with you, I must add:
Some of the links below are affiliate links. This means, if you decide to make a purchase based on my recommendation, I will receive a commission in the form of cash or discounted/free services in return. This comes at no cost to you at all.
I did not start my business with all these tools and you may not need to either. Only purchase when you feel your business is ready for it. When you do, I hope you enjoy them as much as I do.
MANAGING SOCIAL MEDIA
Sending is a great social media management tool that lets you do more than managing your pages. You can post directly to your WordPress blog, auto like other users on Instagram, use it as a CRM and email marketing tool. A small company based in the UK.
One the most popular social media management tools. It lets you manage multiple accounts for you and clients as well as keep track of mentions and favourite accounts.
a.k.a MeetEdgar but cheaper. SmarterQueue is the new kid on the block and it's making waves. Not only does it allow you to schedule posts, but it allows you to recycle posts so that you do not have to fill up your queue each time #instanttimesaver
Exclusively for Pinterest and Instagram. Not only does it allow you to schedule pins (and posts for Instagram) but it allows you to change the pin description and schedule your pins to post on other boards as well as your own. Not only does it have a great scheduler, but their reporting is outstanding. You can see your top performing pins and boards as well as overall profile performance.
The ultimate tool for putting your Pinterest posting on auto pilot. You can schedule posts so that posts are being scheduled to your profile as well as group boards. The great thing about it is that once you set it, you will not have to touch it again unless you want to.
If you're stuck on things to share, PostPlanner does a very good job of providing post ideas and content ideas to share with your audience. All for a very small affordable amount.
EMAIL MARKETING
If you're looking for a simple service to help you collect emails and send the odd email, Mailchimp is an affordable place to start. Once your email needs go above sending irregular emails, you're going to want to upgrade to something else that makes your life a ton easier.
One of my favourite email service providers. This is such a great option for bloggers. It's so easy to use, the automation tools are a massive time saver and it's affordable. It's an all-inclusive email service provider that provides opt-in forms, modal forms and landing pages. Use my link for a free 30-day trial.
Another favourite email service provider. Have you ever had an idea of a workflow that you couldn't quite get to work without a written example? Active Campaign is a visual program that allows you to do just that. A very powerful tool.
If you've seen leadboxes but find that they are too expensive, ConvertPlug is an excellent option. For a one-off fee, you can create pretty looking pop-up boxes which integrate with several email service providers, making catching leads easy.
CREATING SALES PAGES
Leadpages is a great tool for designing sales pages for your free opt-ins or for a long sales page. It's drag and drop page builder makes it easy to create a page from the ground up and they offer you templates with proven conversion rates.
Beaver Builder
Beaver Builder allows you to create drag and drop templates in WordPress. If paying a monthly subscription is not your thing and you rather pay a one off fee for something that can be used multiple ways, then Beaver Builder is your solution.
Clickfunnels is a great tool for beginners as well as the more experienced users. Clickfunnels allows you to create sales pages, handle your email list and take payments there and then. It's a very powerful tool and chances are, if you use Clickfunnels, you will not need anything else.
If you need to make a sales page but a 'good' copywriter is out of your reach, then I recommend you try this software. If you've been looking, you know a copywriter can charge you $1000 upwards. What if you had a solution that was under half the cost and could be reused over and over again for several scenarios? Funnel Scripts helps you create attractive copy for sales pages, emails and ads. It's quite a powerful solution. You still need to read the copy and make manual edits but it saved 1000's of hours and 1000's of dollars. You can't go wrong there.
CREATING SALES FUNNELS
Clickfunnels can do it all. You can design your whole funnel in one system. Create your landing page for your free offer, create your sales page, take payments, host your membership site, handle your emails, segment your emails and so much more. What's best is that you can have a 14-day free trial to test if it's for you.
If you're looking for an affordable solution because you do not want to invest in anything like ClickFunnels or Leadpages, you can use WordPress to deliver your sales funnel from beginning to end. It's a great solution to get you started in partnership with Beaver Builder until you are ready to move on.
If you find WordPress difficult to use. You can use Squarespace which may be a better for you. With a variety of unique templates and the drag and drop interface, you can set up a good looking funnel in no time.
If you need to make a sales page but a 'good' copywriter is out of your reach, then I recommend you try this software. If you've been looking, you know a copywriter can charge you $1000 upwards. What if you had a solution that was under half the cost and could be reused over and over again for several scenarios? Funnel Scripts helps you create attractive copy for sales pages, emails and ads. It's quite a powerful solution. You still need to read the copy and make manual edits but it saved 1000's of hours and 1000's of dollars. You can't go wrong there.
If you're going to create a funnel, you need an outstanding offer. I wrote a blog post about pdf's, cheat sheets and all those other things being boring. People want something exciting, engaging, useful. Something that will make them better off than they were before they met you. If you haven't already, try creating a quiz. Interact helped me increase conversion to 40% by using a quiz. If you're going to start creating funnels, start thinking outside the box. Start with Interact.
FREE COURSES & OTHER RESOURCES
Facebook Ads in Five Days
Everyone talks about Facebook Ads. You most probably heard of them but are not getting the results you need. My mentor Julie Stoian created one of the BEST Facebook Ads course I have seen and it's 100% free. If you want to get started doing them yourselves, then this is an awesome training.
The ConvertKit Breakdown
If you want to use an Email Service Provider that helps you deliver email sales funnels to your subscribers, then ConvertKit is an awesome tool. I have created a free training to help you leverage ConvertKit properly and as a bonus, a free 30-day trial so you don't have to pay whilst experimenting.
Pinterest for Beginners Email Course
If you need help understanding how to use Pinterest from scratch, then I have put together a free email course for you to follow that will walk you through everything from scratch. I'll take you from the very basics of converting a personal account to a business account, all the way up to how to pin consistently for maximum results.
This awesome book is everything. You will not find another resource on this planet that breaks down funnels the way Russell does in this book. Everyone looking to implement funnels or offer funnels as a service should read this book. You'd normally have to pay $12 to get this book but you can get it for free plus shipping if you purchase using my link.
If you're starting off with Social Media for the first time and prefer reading a helpful guide that outlines how each social media platform should be used, then this is a great book to get started.
Imagine 100 days of FREE sales funnel training? That's exactly what Clickfunnels has done for you in this intensive 100-day Bootcamp. Each day, they offer you nuggets of advice with the following video leading onto the next. Even experiences funnel builders get something from this training. If you do not want to pay for high priced training, but want results, this is a training I can not speak highly of enough. The only investment you need to make is time (and preferably the Clickfunnels program but it's not essential to your success).