Type of Business
Infoproduct
Niche
Online Marketing
Product Value
Free Lead Magnet
Goal
The client wanted to generate leads for their business in order to nurture them via an email sequence to attend their webinar and purchase their $997 course.
Summary
Marketer wanted to diversify traffic with Pinterest Ads in order to increase brand awareness and reach on new platforms.
The client was already using Facebook ads successfully and wanted to explore the potential of Pinterest Promoted Pins.
A lead generation campaign was used to grow their email list of targeted followers. We drove traffic to a cold audience who were searching for support articles on a specific social media platform.
How We Helped
The client already had a proven offer and funnel set up. Our goal was to create a Pinterest Marketing Strategy to help their content reach the right people on Pinterest.
This included;
- Keyword Research
- Profile Optimization
- Competitor Research
- Audience Research
- Pin Development & Design
- Daily Promoted Pin Management & Optimization
Results
Campaign Period
2 Months
Total Ad Spend
$1,673.79
Total Leads
480
Cost Per Lead
$3.49
Click to Enlarge Results
Certified Digital Marketers
When you work with our team, you are investing in a team that invests heavily in continued learning, to ensure that we offer you nothing but the best expertise in knowledge and customer service.
We are certified in media buying, analytics and digital marketing strategy which helps put us above the rest!
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